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How TikTok is using data to convince gaming brands to spend on the platform - Digiday

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On Monday, TikTok published a new research report, developed in partnership with Newzoo, breaking down TikTok’s influence as a marketing and discovery platform for brands in the gaming space.
How TikTok is using data to convince gaming brands to spend on the platform - Digiday
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How TikTok is using data to convince gaming brands to spend on the platform - Digiday
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